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This is our collection of product updates, events, accessibility, privacy and industry news, as well as engineering articles for the tech-savvy.
How GA4 and Google Ads Work with Consent Management The landscape of digital marketing has fundamentally shifted. Where once data collection operated with a degree of implicit assumption, today, explicit user consent is paramount. This evolution,...
California is a leader in data privacy legislation, with the California Consumer Privacy Act (CCPA) and its successor, the California Privacy Rights Act (CPRA), shaping how businesses handle consumer information. As businesses strive to comply, many...
If you’ve ever felt frustrated by a website forgetting your login details or losing items in your shopping cart, cookies are the silent heroes behind the scenes that prevent this from happening. They help websites remember who you are, what you...
Businesses have many reasons to control who can access their websites. They might need to comply with international sanctions like the OFAC regulations or the EU’s Regulation 2018/30, prove legal compliance for restricted products or services in...
For businesses that provide age-restricted products or content, navigating the online environment can be challenging. A key concern is finding a reliable way to restrict access to appropriate age groups, which helps protect minors, avoid legal...
The U.S. has seen a surge in consumer privacy laws recently, but New York has yet to pass a broad privacy law like California’s CCPA or Virginia’s VCDPA. Instead, New York is focusing on digital privacy through specific guidelines. Notably, on July...
As new privacy laws emerge across the US, businesses must navigate the growing challenge of providing consumers with the right to opt out of personal data processing. With 20 US state privacy laws already in place, having opt-out options that are...
What is a Cookie Wall? A cookie wall is a mechanism used by websites to block access to their content unless the user consents to the use of cookies. It essentially forces users to either accept cookies, which track and collect personal data, or be...
You may have noticed the recent increase in websites using cookie consent banners. That’s because the nearly ubiquitous cookie consent banner, once a mere afterthought, has now become a fundamental tool of website regulatory compliance. Yet, the...
Attention Colorado Businesses! As of July 1, 2024, the Colorado Privacy Act (CPA) requires businesses covered by the law to offer a new way for consumers to control their data: the Universal Opt-Out Mechanism (UOOM). This consumer-centric update...
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